Trade shows are often the largest expenditure in an organization’s marketing budget. Why spend all those precious marketing dollars in the exhibiting world? It works. Exhibitors have a unique opportunity to engage and interact with potential clients and industry experts, igniting the spark that creates lasting relationships with like-minded attendees who may be able to assist them in future business endeavors. So, how can a brand maximize their trade show experience? Social media campaigns. Lisa and Brent speak with Paris Marketing Social Media Strategist, Evan Boser, and Social Media Specialist, Eric Troy, to find out how in this episode of the #CreativeWarriorPodcast ⚔️

So, plug in your headphones, crank up the volume, and immerse your ears in awesome!